>>>
>>>Yes, I've noticed that. Places we'd call a village in England are towns in the USA. I guess it's all part of the supersize me culture. In UK we used to buy things (like drinks in a cinema) that were small, medium or large. Now, since US influence, they're regular, large and extra large.
>>>
>But this has been a particular effect marketing tool when applied to other products as well.
>
>Condoms, for example. <s>
>
>( there was, in fact, once a psy-ops proposal to package up a lot of extra large condoms, label them "Small" and let them fall into the hands of the enemy )
>
>I also admired whoever it was in marketing at Mars candy that when they reduced the size of a 3 musketeers Bar by at least one Muskateer splashed a banner across the label that said "NEW SIZE !!"
Not only that, but the new package says something like "30% fewer calories!" (Really).
LOL @ the condom proposal....
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