>My usual frustration is exactly the shampoo. The print isn't getting smaller, it's the word "shampoo" (vs "conditioner") that is getting smaller and smaller and being tucked into unexpected corners of the label. You get a lot of large print on the bottle, but it's all the words that help sell the bottle, not exactly the words that could help you know what's inside.
The brand I bought most recently has shampoo and conditioner bottles oriented differently. If you keep them each so that the writing is right-side up, the shampoo has the lid at the top and the conditioner has it at the bottom. Not sure whether this is to distinguish them, or to keep the conditioner, which is thicker, closer to the exit.
Tamar
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