>Congratulations on being able to move the UT to .NET, something important for its scalability and your own skills.
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>Wishing to help you figure out how to get more users to subscribe I reflected on why I have done it for several years. The answer is easy: this site is extremely important to me because of the direct impact it has on my ability to be more effective as a developer and I recognize that part of that is to make it attractive to you by paying for a subscription.
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>How does it help me be more effective as a developer? Mostly because of the extraordinary people who answer questions here. Even if I only get a few questions answered a year it is worth it to me because I need it at those times. A second reason is I need to do all I can to make sure that the VFP community and VFP itself survive and succeed, and helping this forum thrive works in that direction. There are other VFP forums but I like your thread format, the critical mass you have achieved and the experts who answer questions here. The photos help make it more personal. I like the news in the login page.
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>Placing myself in your shoes, how you get more people to subscribe is going to depend on how able you are in making the UT professionably valuable and even indispensable for them. The UT is a place to get your questions answered and a place to learn new skills. Figure out how to keep the site valuable to the experts that answer questions here, as they are the key to your success. Continue being the VFP community champion. Focus on making the site a better and better learning place, perhaps highlighting individual .NET Magazine articles in the login page or the forum to generate awareness and discussion.
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>If you can make others as convinced as I am that it is important for them that the UT is successful that will go a long way. Good luck.

Thanks, this is a great comment.