Christof,
thanks for the tips. I only use PHP to render the pages. JavaScript is only used for eye candy and such, never to create content. As for dynamic links I think I'm ok but will have to wait till its up to get the full picture.

>Hi John,
>
>>My question is: Do search engines fire off each page the same as a browser and thus run the PHP code that will create all the product links? Meta Tags, etc. Or, do I need to generate full static pages or somewhere in between? I can't seem to find any definite answers.
>
>Google executes all server side code (PHP, etc.). However, most web crawlers only support a limited set of client side scripting such as JavaScript. If you application relies heavily on JavaScript, its dynamic content might not get indexed. There are also limitations of what links search engine folllow. The will follow static links (http://server.com/app/somepage.php), but they won't necessarily follow dynamic links such as http://server.com/main.php?action=somepage&scope=app.