Nix "newsletter" IMO. Not even an ad man would pretend it's news. Circular would be fine, ad circular even better.

>Hi Michel,
>
>I've seen "weekly circular" used. You could also call it a newsletter and make it seem more important.
>
>Alex
>
>
>>I need the proper terminology to use in regards to sales distribution. Basically, when a store releases such a marketing sale item containing a few pages, what would be the proper terminology to use? So far, I have:
>>
>>Brochure publicitaire
>>Advertising booklet
>>
>>...for French and English