>>t Joe Average doesn't want to write Javascript/jQuery but he/she does want to be able to create simple data apps, or even leverage their own niche with a simple idea that can help pay for a new house

Maybe so.

I once told a very successful client that doing a project to meet his standards would be difficult and that other, less elegant approaches would be simpler and less expensive.

His reply: If I wanted to do things that are not difficult, I'd be working for the Post Office.