>>>Do you want users to associate the cutdown version with current full version (i.e. does the name need to be similar to the existing >>one/s) ?
>
>It's a difficult balance, we want to offer an upgrade path, so there has to be a connection but we don't damage our own sales of the full product by people thinking they can "down size" and get same product.

Maybe 'EveryDay'. Sort of works on two levels - i.e implies basic, no frills and also as in 'reservations every day'
.