>>>>Interesting church specifications: http://www.theregister.co.uk/2012/11/21/apple_v2_analysis/
>>>
>>>S'alright. Costs are built in to the sale price of the product :-}
>>
>>Which is why I just love it when I find a good product where nearly no budget was (in)appropriated for advertising - so I know I'm not paying for that waste.
>>
>>My (wife's) finding of the year is http://store.wildginger.com/ - all the advertising they needed was 1) they were googlable by product type, 2) had a good demo version to try out. And the chief manager, CEO, CTO & ETC is the main programmer. I guess it's an one-lady-shop, no corporate bullshit, 2M$ budget for drafting policy documents and other expensive blah blah. And it works great - the garments sewn fit "kao salivene" (as if poured on, or as if from a custom mold)... so I guess there's someone with the surname Sullivan (saliven) in there.
>
>Had a quick look at the link but they could do a lot more to make it immediately obvious what it is that they actually do ?

It's for those who know what they're looking for: design your own sewing patterns. It's a nearly CAD thing, and there's some serious calculation of where the stitches go, based on the model you pick, and any of dozens of customizations you do, and of course on your prospective garment wearer's measures. And it takes between 15 and 20 numbers to take complete measure - not the usual five or six the professional tailors take. The result is a perfect fit. You just print the pattern it creates, stick the sheets together (and yes, it had no problem going from letter to A4), cut the paper, cut the cloth, sew and you get a piece of garment that's made exactly for you.

It's a rarely useful app, so different from most of what's sold nowadays.