I would suggest 3 words : "DEVELOPERS, DEVELOPERS, DEVELOPERS" !!!
(dance, Monkey Boy, dance)

>Too many words in your post Tom.
>
>I would replace with one word.
>
>GREEDY
>
>;-)
>
>>An interesting event for Microsoft folks.
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>>http://www.cnbc.com/id/100844998?__source=xfinity|mod&par=xfinity
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>>Ballmer said the one thing he was most excited about was the "rapid pace of innovation" and that the company was going through a transformation from a traditional software company to a "rapid release" company that builds software-powered devices and services.
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>>What is a traditional software company? I remember when Microsoft had ambitions to introduce new Operating Systems and new applications on a 12 month cycle. That bombed and they went back to, "The next release will be the best ever"! Followed by many updates to try to get the products to work - sort of - kind of.
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>>It is all about money. If anyone created the best OS or application - one that never had to be updated or replaced there would be no software industry. However, if you are a software developer you are at the mercy of the industry.
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>>Microsoft has an advantage - money and power! They have a habit of convincing larger customers what to buy and what is acceptable. I am only speaking of my experience within the San Francisco Bay Area. If I have offended any of the Microsoft gods out there, well the truth hurts. Microsoft has hurt many companies and developers.
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>>Perhaps I should comment on my dealings with Apple. Well that had better be in a seperate area. :)
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>>It is all about marketing. The customer knows little about all of this. The developer knows a little more than the customer but cannot count on support from anyone. It is all about you! You, the developer make things work and you find work arounds for the short comings of what we have to work with. The UT helps many developers by allowing us to discuss problems and solutions.
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>>It is not a perfect world for developers but you have to have an understanding of business, what you have to work with and the customers needs. My thirty one years of software development have been interesting to say the least. I still have my copies of CPM and MPM in case they are needed! :)