>>>Ah, no, not a conclusion. That's part of the point. A decision. So we have a situation before the decision and after it, and the decision is so important that its price is included in the price of the pack... and so it wasn't a sure thing until (s)he decided so?
>
>If I now decide that Trump is an "xyz" does that mean he wasn't before I made the decision?

What are the consequences of such a decision? How can you decide that? He either is or isn't, on his own merits. You can decide to get out of bed, or to start typing uppercase, or to take a cab instead of bus. Those are the decisions which make sense to me. I can decide that milk is purple, but it won't make it purple henceforth.

>No: for an observer of phenomena it simply means that empirical disproof is exhausted, permitting such decision. How is "decision" different from "conclusion" in this context?

So why is it called a decision then?

>>> The "now" is superfluous, completely fucking up the intent of the sentence. If it's so good to quit smoking, it should be good anytime. Why now? What about other times? Not so good? That's the other half of what's wrong with the sentence. And the obvious "when is that 'now'?" question - at the time when the sentence was composed, written down, printed, read for the first time, seen on a thrown away empty pack months later? It even isn't clear whether it's "quitting now" or "now reduces".
>
>You can't change the past, so "now" distinguishes from some future time. Best to stop "now." Doesn't matter whether the statement was made in 1970 or 2017: for the smoker reading the message in real time, the best time to stop is "now."

So why say "now" if it means "anytime you read this"?

(And, BTW, I don't see any point in choosing a time. If the massive propaganda from manufacturers didn't make you think about picking a good time to start smoking, the even more massive one for stopping should make you just stop, no matter when.)
(ah, are you "using" quotation marks "for" emphasis?)

- how many translators from english does it take to change a lightbulb?
- depends on the context.