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https://slashdot.org/story/17/09/05/1750238/its-official-users-navigate-flat-ui-designs-22-percent-slower#comments>
>I can't help wondering if that's on purpose. If a website owner can keep eyeballs on their pages 22% longer, they probably think that's a good thing. Eyeball share is one of the currencies of the web.
This finding will only make it worse. People are spending 22% more time on flat sites, hey, everyone go flat. It doesn't matter that they are spending that time trying to navigate around and failing, eventually either learning the ropes or just closing the page.