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My 2-cents perf. and sticking the PUTM with the bill....
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From
18/11/1999 10:26:07
 
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Forum:
Level Extreme
Category:
Other
Miscellaneous
Thread ID:
00292397
Message ID:
00292445
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16
>And I suppose you like it when everyone uses your "Shareware" for free without ever making a purchase???
>
>>>>>I certainly agree with JVP. It is time to drop the freebie members.
>>
>>>>Of course, you still need to give a trial period of some length - maybe 30 days, something like that?
>>
>>>UT has a good thing going here but a more focused marketing approach needs to be employed to hang on to it.
>>
>>The one upside to have free memberships is that this is a great marketing technique "try before you buy". No risk involved.

Michael,

Well the ID of the non-paying member is known so why not, after say, 10 days, start randomly sending them advertisements? *g* Kind of a nag screen type of approach.

Michael Fournier could say something like, "You're welcome here but to help offset the expense of running the UT we will send you ads while those who pay will not be subject to them."

Best,

DD
Best,


DD

A man is no fool who gives up that which he cannot keep for that which he cannot lose.
Everything I don't understand must be easy!
The difficulty of any task is measured by the capacity of the agent performing the work.
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