>It is possible to remember & commemorate the dead without making a big issue of it, running the risk of creating "cult worship", as you said.

And miss the chance to capitalize!?!? No way! Just ask Spirit airlines:
http://www.cnn.com/2002/TRAVEL/NEWS/08/07/spirit.free.flights/index.html

Oh, and just when you thought you coudlnt' find any more multimedia, 11 months later, we get this:
http://www.cnn.com/2002/US/08/07/sept.11.tape/index.html

This sensationalism will not end anytime soon unless major trends are changed, like turning off teh TV on 9/11 and LEAVING it off.