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>Our large verticle market app sells for $120K and has a long sales cycle. That is too much of a roller coaster for us so we are trying to fill in the gaps with many more less expensive apps and the networking environment is tougher.
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>Clearly, a product like this, regardless of its feature set would not be a good fit for most mom and pop companies. I don't know of many mom and pop orgs that would plonk down $120K for an app. FWIW, most can get by with something far less expensive and that would take far less time to implement.
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Ken didn't say he's trying to sell the vertical to the mom-and-pops. He said they're filling in between versions of the vertical with less expensive apps aimed at mom-and-pops.

Tamar