The thing is that there's no problem with the big businesses. Not only do we contact them but we make sure to mention that we have a computer-based solution.
The problem is with the smaller businesses where owners are in their 50s to 60s. Theyre the ones scared of computers. Too bad but it's a fact of life.
>Denis,
>
>These may seem like bad questions, but...how can you show a 'demo' of a solution in a vertical market, without inherently demonstrating that your solution is computer-based? What other form could a 'solution' possibly take on in this specific industry?
>
>In a time where sales of desktops and laptops exceed sales of television sets, what market would have this as such a factor that you'd be genuinely concerned?
>
>I've seen markets where the sales force was in their 50's and 60's, and there was some resistance to computers - but typically the groups like finance groups (who have more pull in making the decisions) are a little younger and don't give the issue a second thought.
>
>I don't mean to be flippant, I'm sincerely curious.
>
>Kevin
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Save a tree, eat a beaver.
Denis Chassé