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On the approach of a potential customer by phone
Message
From
24/05/2004 13:44:41
 
General information
Forum:
Visual FoxPro
Category:
Contracts, agreements and general business
Miscellaneous
Thread ID:
00906592
Message ID:
00906611
Views:
9
>>How do we get a potential customer to let us visit him to show a demo of our vertical app. without mentioning that our solution is computer based?
>>
>>We realized that some of the contacts we established did'nt really go well because of the computer factor. In some cases we still got to show a demo and those that seemed to be anti-computer reacted very well.
>>
>>So the best thing for us would be to show them a demo of our solution without ever mentioning computers. Why take chances and mention it if it could get a potential customer in a bad mood.
>>
>>So is there a way to approach them considering those possible fears of computers?
>>
>>Is what we're looking for the best solution or would it be better to mention that our solution is computer-based but give them a bunch of reasons why they really must see our demo?
>>
>>If you think that we should mention the computer-based solution what do you think would be the best overall way to approach them?
>
>Which do they fear most - the computer or (should they actually agree to a meeting) the hard sell? Would they be more likely to view a short video demonstration of your solution?

I think that they're more afraid of the computer. It looks like they want the solution but they don't want the computer <g>



>What kind of client are you talking about? Large multi-national or small home based mom and pop business?

Both. Multi-nationals are not afraid of computer solutions. It's the mom and pop businesses that are tougher to get.



>Also what kind of relationship do you currently have? For example how long have you being pursuing them? How did you find them? How much do you know about them? Do they currently know anything about you?

For now we don't have elaborate ways of looking for them. Tight budget = tight measures. We found most of them through the yellow pages. For now we don't know much about them besides the fact that our solution is perfect for them. They know about us when we get there. Here again tight budget right now. So no web site yet. Those will come soon.
*******************************************************
Save a tree, eat a beaver.
Denis Chassé
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