>But I don't believe he was talking about TV, he was talking about their website was he not? My belief is that what "sells" on TV does not necessarily translate to "sales" on the internet. Or is it just easier for them to mimic one to the other and not have to worry about different content?

if he did talked about their web site then I was way off base. TV and Internet are two very different media.

So if it was the case all my apologies for disrupting the discussion.