It should be a year round event! :) At least department stores think so.

August 1978 J.C. Penny began its Christmas displays and sales. That did not last as in later years they have waited till later in the year.

Remember the "good ol days" when Christmas displays and shopping began the day after Thanksgiving?

>It appears that the holiday season has officially begun. At least they waited until October this year.
>
>Looks like Sears is bringing back their Wish Book. Thankfully it is no longer 800 pages.
>http://blogs.reuters.com/shop-talk/2007/10/03/sears-brings-back-its-wish-book/
>
>For those who aspirations to be rich have come true there's the Neiman Marcus 100 Anniversary Christmas Book.
>http://www.neimanmarcus.com/store/catalog/templates/F0.jhtml;jsessionid=XAZAV41SMBK3YCQAAKHRACY?itemId=cat14640731&parentId=cat000672&masterId=cat000000&icid=home1
>
>I'm eyeing the submarine for myself and the diamond in the rough for my wife.