Those that refuse to adapt die. The development landscape isn't changing, it has changed. As Darwin noted, the most adaptable survive. If you don't fit into that group then give my regards to the Dodo.I don't think the dodo died out because it refused to adapt. I thought it was wiped out by voracious humans for whom the only NET that mattered was the one used to catch dodos. ;-)
"... They ne'er cared for us
yet: suffer us to famish, and their store-houses
crammed with grain; make edicts for usury, to
support usurers; repeal daily any wholesome act
established against the rich, and provide more
piercing statutes daily, to chain up and restrain
the poor. If the wars eat us not up, they will; and
there's all the love they bear us."
-- Shakespeare: Coriolanus, Act 1, scene 1