>But they can't say it's YOU and not someone sitting at your computer.

Neither can Google, unless you let them. And the filthy language they use to scam you in different places, to put all your information together - all your emails plus cell phone number - allegedly offering that as an "upgrading your account" and for the latter, a "safety measure - if someone changes your password, you get notified via SMS" (while we can put even more info together about you)... borderline disgusting. And I know some folks, just as experienced as we here, who have just given up and gave them all.

Again, not that they can't put it all together already, but things get different when there's your explicit consent on it.

>But the big plus is that Microsoft doesn't collect personal information to target market to you. All they know is that SOMEONE at your IP address looked at a particular web page. That's where Google goes wrong.

I'm not arguing that Google has not become worse than Microsoft, it has. Still doesn't make Microsoft look good in that respect.